It's Saturday afternoon, almost 4:00 pm. The engines start and their roar rips through the sky above the Circuit de la Sarthe. One by one, the cars set off for the warm-up lap – they parade over the Dunlop chicane, the Tertre Rouge corner, the Mulsanne straight, the Indianapolis, Arnage, Porsche and Ford turns – to get to the start. The race begins with a thrilling rolling start, with the LMP1s opening the race and a tank full of excitement, both on the track and in the stands!
Our first time at Le Mans has a special flavor. Yes, because after months of behind-the-scenes work, in the midst of the "rush" to create our first Capsule Collection celebrating the 24 Heures Du Mans, we are here to enjoy the adrenaline and celebration around the most important race of the World Endurance Championship, which sees formidable teams and drivers face each other for 24h and over 300 laps with the goal of not only crossing the finish line, but also making history. Because winning at Le Mans means becoming part of a legend.
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Wandering around the museum, the stands and the paddock, it is inevitable to think back to scenes from such epochal films as "LeMans66 (Ford v Ferrari)" and actors like Steve McQueen, who were able to bring the passion for racing to the big screen. You can feel all the energy that this race has been generating for 99 years, ever since the asphalt was not asphalt, outside the cars you dressed like a Gentleman and the drivers at the end of the race had their faces telling what they had experienced.
The Le Mans start is iconic: impossible not to imagine it when looking at the starting grid. Not surprisingly, it's one of the key elements of our new collection, designed and celebrated by our designers as a legend of the past. And it's extraordinary to notice that the special feature of the 24h of Le Mans is that it's the whole race, in its exceptionality, that catalyzes the attention. Not the individual drivers or teams, as is often the case in other competitions, but the entire competition, which is broadcasted live for 24h in more than 55 countries around the world.
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For us who had the honor of seeing it live, it were 4 special days: 2,300 km of travel worth every step taken in the "gridwalk" before the race and in every area of the paddock. What we take home is the triumph of motorsport, the passion for motoring, the challenge against time, the endurance, the adrenaline... and all that you can "feel" clearly by browsing through our galleries.
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We return home with an even stronger desire to celebrate this myth through The Outlierman x 24 Heures du Mans collections and with pride for a partnership achieved through the passion and attention we devote to our products every day.
Our laps around the Le Mans circuit are just beginning: another 36 months of iconic tales and styles await us. Well, just 24 hours is not enough time to tell almost 100 years of legend. Stay with us!
Andrea Mazzuca, Founder
